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Case study · Local SME · Jos

JennyGlams — Makeup Artistry Brand

An elegant portfolio and booking site that turns Instagram interest into booked appointments — without endless DM back-and-forth.

Next.jsPortfolioWhatsApp bookingBrand site

DM chaos

Before

1-tap book

After

~7 days

To live

Mobile

First

The challenge

Jennifer was booking through Instagram DMs. Clients asked the same questions repeatedly (prices, packages, availability). Good photos were buried in the feed. There was no single link that looked as premium as the work.

What we shipped

  • Clean portfolio layout optimised for high-quality photos
  • Clear service categories (bridal, soft glam, editorial, masterclasses)
  • WhatsApp-first booking so clients can reserve in minutes
  • Mobile-first design for clients browsing on the go

Results (practical)

  • Before: discovery → long DM thread → maybe a booking
  • After: one link → portfolio + services → WhatsApp with context pre-filled
  • A professional link for brides, stylists, and collaborators
  • Brand presence that matches the quality of the makeup work

Metrics are directional (client-reported workflow change). Exact enquiry counts stay private.

Salons, coaches, freelancers

Same pattern: one sharp site, WhatsApp CTA, fixed price. Landing page from ₦100k or local business site from ₦250k.